Esprit Rock

When politicians try to make use of the first-person singular

When politicians try to make use of the first-person singular, in this way they try to draw attention to the responsibilities they are ready undertake only for the benefit of the nation in contradiction with the vague promises of their opponents. The emphasized use of “I” guides the listener is to follow and accept the statements as something of individual importance both to the speaker and for the voters. Such statements often start with the expression “I believe,” which means that the listener is ready to accept what’s going to follow as something indisputable.
Candidates at times try to set literally “us versus them” situation, trying to arouse the voters’ sympathy and considerate attitude towards their common goals.